Using Testimonials to Increase Conversion

Using Testimonials to Increase Conversion

  Positive reviews make 73% of consumers trust a local business more. * We all know that having an online presence is important for visibility and establishing the legitimacy of a business, whether it’s on social media or having a professional website. But there is...
Tips to Plan Your New Website & Content….

Tips to Plan Your New Website & Content….

I had a few clients from around Perth come to me last week wanting not just a copywriter, but to totally upgrade their website – and no idea where to start! It can feel like a bit of a chicken and egg scenario … Do you go to the website designer or content writer...
Let’s Talk Content!

Let’s Talk Content!

Why is copywriting important for website content? We see so many clients come to us much later in their business after they have their awesome, professionally designed logo and their brand spanking new, fancy website. After spending so much on the ‘image’ of...