Did you know that there are two main ‘types’ of copywriters out there? You might be thinking, “But I just need someone to write stuff for my business?” But what type of stuff? You want to find the best person for your job, and there is a big difference between what a...
Are you building a new website? Re-branding, or maybe you’ve realised it’s time to update your copy? If you are worried about outsourcing the ‘wordy side’ of your website to a copywriter, there are a few things you can do to ensure you get the most ROI on your...
Ready for our 3 easily-digestible copywriting tips to add some flavour to your copy? When you don’t have long to convey the importance or value of a topic – use the old analogy trick. This gives the person reading an instant connection to a topic or an emotion,...
