We are word people!
At Hats Off, we believe your business’s story should be told with authenticity and personality!
Our goal is to get to know YOU – the person behind the brand– so we can create engaging, entertaining content that gives you the ability to connect with your customers.
The “Hats Off” business idea was a natural name as we know how many hats people wear when creating and running a business. Given our love of words, content, and all things digital, Hats Off Copywriting loves to wear all the writing, editing, and content creation hats necessary to make you, your business and brand stand out!
Our love of words started back with schoolwork, writing for newspapers, magazines and even into television and live feeds online. Therefore, we have the experience to help you in the world of business marketing, brand vision and all things copywriting!
We love meeting new clients and helping businesses of all shapes, sizes and industries with words that work!
Hats Off is based in Perth and Sydney, but we offer our copywriting, blogging, editing & social media services Australia-wide!
Meet Karen – Owner and Word Hat Wearer
I’ve been a writer and certified word nerd for as long as I can remember. Beginning with primary school short stories, to graduating university with honours in Journalism/ PR/Communications, and then travelling the world as a journalist, using words to create meaning is part of my DNA.
My sweet-spot is to use my skillset and experience to create your perfect brand tone of voice, then applying SEO keywords to make sure my words fit your brand and marketing goals. It’s all about that important ROI.
Living in Australia for over 20 years (and writing for 30+ years) has allowed me to create brand and business stories for just about everyone. From multinational corporations, NFPs, global influencers, tourism, healthcare, construction and incredible start ups and small businesses.
When not at my computer, I will probably be flying my paraglider up in the clouds, or bushwalking and camping once I’ve landed. Oh, and since I once lived in Hawaii and California, if there is a beach and ocean, I’ll be surfing or sailing there, too!
Why 'Hats Off'?
We can all agree that business owners wear too many hats!
The ‘Word Hat’ is something many business owners wear, but probably shouldn’t, and definitely don’t have time for.
We started Hats Off Copywriting because we love writing words that make businesses sound awesome – and gets them the return on investment they deserve from their marketing and website.
Good Copy builds Good Businesses
There is nothing better than when we build relationships with clients, really get an idea of who they are, and then translate that into engaging content, which taps into what they and their business are really about.
Then we can walk away knowing that our words are going to work for your business, connect with your customers and help you grow.
We Value...
Impact is important to us
We are determined to play our part as a business in helping the world become a more ethical and sustainable place.
Hats Off supports education rights for children worldwide, fair trade and ethical
manufacturing of all products from clothing to food, and equal rights and treatment of all humans, every kind, everywhere.
We use recycled and sustainable products whenever we can.
In short, we try to make educated life and business choices that are good for people and the planet. Because it’s worth trying to make a difference…