Australian Small Business Advisory Services

Consults & Workshops

Want to get professional advice on all things Copywriting and Digital Marketing?

We are super excited to let you know that Cindy can now offer 1-on-1 advisory sessions – subsidised through the amazing team at The Business Station.

Helping your business grow with professional advice and guidance – from just $40!


In your session (in Fremantle or online via Zoom) we can discuss anything you need help with, such as:

  • Blogging for your business
  • Planning out your website structure and content
  • Mapping out a Social Media strategy
  • Moving past ‘blank page syndrome’ and get words on paper
  • Brainstorming new marketing ideas to boost your growth
  • Reviewing and re-writing your website copy
  • Crafting an engaging and authentic About page or profile

And more… 

What’s the catch?

While you can pick my brain to your heart’s content, this is about equipping you to implement what we discuss – we won’t be writing your entire website copy together.

My role is to give you the advice and tools you need to grow your business, both now and in the future!

Register and set up your Client Portal to book in your session – it just takes 2-mins!

November is $2 Webinar month!

Creating Endless Content Easily

Sat, 16th November 2019 | 9 – 10 am AWST

Learn to brainstorm endless content ideas for your website, blogs, social media, and more!

As a business owner, you need to share value with your audience to build trust, attract new customers, help your website rank on Google and showcase your industry authority… but what to say and what to share?

In this workshop we will learn how to get inside the mind of your customer and unlock loads of content ideas that are already in your head – so you can get them on paper.

Writing Your Website's About Page

Fri, 22 November 2019 | 9:00 am – 11:00 am AWST

Did you know that about page is the 2nd most visited page on a website?

This workshop is all about copywriting – learning how to write an About page that does you justice – because we all know that writing about ourselves is the hardest thing to do!

This will be a hands-on workshop – taking you through what makes a good About page, and helping you find out what to say on yours!

Are you eligible?

To book in you must:

Be a business owner

√ Have 19 or less Full-Time Equivalent employees.

√ Have a registered ABN

√ You cannot be a non-profit

√ Your business must be in Australia

How does it work?

Once you’ve signed up, you get 24-hours worth of subsidised consults or workshops – and you can claim 2 of those hours a month.

  1. Register with The Business Station – this is a quick, 5-min process
  2. Use the system to book in a consult with me, Cindy Randall.
  3. The first consult is just $44 inc GST – and $66 inc GST for any following sessions.

That’s it!

Workshops & Webinars

Want Cindy to run a workshop just for you?

If you have 8+ business owners keen to learn together – I can create a workshop through ASBAS exclusively for you, your team or your biz friends.

Workshop examples:

  • Blogging for your Business
  • Social Media Strategy
  • Writing your About Pages/Profiles

And more…

How Does it work?

As long as you can confirm a minimum of 8 attendees, each with their own ABN, I can create and run a workshop on the topic you prefer, for just $30 + GST per person!

Each workshop runs for 2-hours and includes both training and practical implementation.

Interested in chatting to me about booking a workshop? Get in touch using the form below!

2 + 5 =


Meet Cindy

Cindy’s superpower is helping business owners write words that work for their businesses.

She runs Hats Off Copywriting, taking the Word Hat out of busy business-owners hands and crafting targeted, personality-driven copy for their websites, blogs, professional profiles and all other sales and marketing copy they need to deliver ROI.

Not just a ‘word nerd’, Cindy has also spent the last 3 years training in small business marketing, and uses those tools and strategies to deliver copy and practical, digital advice that works.

She is never happier than when she is helping amazing businesses brainstorm marketing strategies, learn how to maximise their blogs or map out their websites for optimum customer engagement. Experienced in running workshops, 1-on-1 training sessions, networking groups, guest-speaking on radio shows and more, she is excited to now be able to support business owners in her role as an ASBAS Advisor.

“Cindy really took the time to understand my business and was very quick to pick up on the key areas to focus on. Her warm personality makes her so easy to work with and she certainly knows her stuff! I would highly recommend Cindy for social marketing strategy, content, blogs and she is an expert when it comes to any form of written communication.”
Sharon Gleeson

“Cindy at Hats Off is fabulous. She is friendly and casual whilst managing a great sense of know-how and professionalism.”
Emma Driscoll

“I cannot say enough about how professional and approachable Cindy has been in my dealings with her. I had been stuck for weeks with some work that I was trying to get done for my business and Cindy was able to help me find the right words for the message that I was trying to relay. Highly recommend her and looking forward to working with her in the future!”
Meheransh Chopra