Did you know the About page is the 2nd most visited page on a website? Gulp. Did you read that and think, “But I don’t even know what mine looks like!”? When writing website content, most people focus on the Home and Service pages. The Homepage is 100%...
Hold up. What does a copywriter even mean by “the tone”? Any copywriter worth their salt will ask what you want the “tone” of your content to be before they start writing for you – but it’s often hard for you, the client, to find an answer. So, to...
I had a few clients from around Perth come to me last week wanting not just a copywriter, but to totally upgrade their website – and no idea where to start! It can feel like a bit of a chicken and egg scenario … Do you go to the website designer or content writer...
Why is copywriting important for website content? We see so many clients come to us much later in their business after they have their awesome, professionally designed logo and their brand spanking new, fancy website. After spending so much on the ‘image’ of...
