Ready for our 3 easily-digestible copywriting tips to add some flavour to your copy? When you don’t have long to convey the importance or value of a topic – use the old analogy trick. This gives the person reading an instant connection to a topic or an emotion,...
What are Core Values? Core Values are the beating heart of your business. They are the values which you and your business live by. Words which guide and motivate you, and help you make decisions...
Facebook, Linkedin, Instagram… Social media scheduling is tough for a lot of business owners. This can be a very time-consuming task, and the real time-eater is in actually finding what you want to share! Read on for how to find the kind of content your audience...
I had a client come to me with a headache this week. The source of her problem? “I want to start blogging for my business but have no idea what to write about.” This is a common complaint I hear from clients as a copywriter, so let me help you out with a simple trick…...
They are all over Facebook, Instagram, Twitter – people even use them in conversation! – but what is a hashtag? What’s the point? This blog is stuffed with helpful info on the mysterious hashtag; how to use them, how to find your hashtags, business...
Wondering how to research keywords to make your website copy more Google-friendly and rank higher? Here is a quick way to get you started… First – Brainstorm Do a total brain-dump and write down all the words which relate to your business – try to think...