Why is copywriting important for website content? We see so many clients come to us much later in their business after they have their awesome, professionally designed logo and their brand spanking new, fancy website. After spending so much on the ‘image’ of...
In the inspired words of Mark Twain… “Eat a live frog first thing in the morning and nothing worse will happen to you the rest of the day.” It’s so true. Think about it – how could things possibly get worse after digesting a slimy, squirmy frog? They can’t. Now...
About half of your visitors will only spend about 15 seconds on your website, so it’s super vital to show clearly how to get in touch. Maybe it’s just microwave generation syndrome, but I get quickly frustrated if I can’t find contact details quickly on the...
Fair question. If you break it down, copywriting is just the writing of words, aka. copy. And that copy is made up of words about YOUR business. Who could describe the wonderful things about your business-baby better than you? Who does this copy-person...