Let’s get one thing straight right off the bat – grammar is awesome. Spelling things correctly is key. But, sometimes the ‘proper’ way to say things simply won’t cut it with your audience. Once again, it all comes down to knowing your audience. If using ‘proper...
What NOT to do when buying your first home How to SUCCEED when investing in your first home If you were looking to buy your first home, which of those headlines would motivate you to click or read? Every decision we make or action we take as humans is motivated by...
When it comes to investing in a new website, many people choose to spend the budget on the website design and just throw some words together for the website content themselves. But let’s be real. You want results from your online marketing – and that’s exactly what...
Once you’ve spent your valuable time creating a blog post, you want to get the most use out of it possible. After all – your time is money! Here are our top 5 ways to re-use that stellar content you lovingly crafted throughout your business marketing… Social...
The first thing copywriters ask a client before writing anything, regardless of whether it’s a website, blog or email is, “Who is your target audience?” Do you know the answer to that question? If you aren’t sure, then you are probably talking to everyone – and that...
