Positive reviews make 73% of consumers trust a local business more. * We all know that having an online presence is important for visibility and establishing the legitimacy of a business, whether it’s on social media or having a professional website. But there...
Did you know the About page is the 2nd most visited page on a website? Gulp. Did you read that and think, “But I don’t even know what mine looks like!”? When writing website content, most people focus on the Home and Service pages. The Homepage is 100%...
You have crafted some creative, compelling and converting copy, uploaded it to your website – and now no one seems to be reading it. What’s the deal? Meet great copywriting’s best friend – formatting. No matter how stellar your website content or blog, if it is all...
Ready for our 3 easily-digestible copywriting tips to add some flavour to your copy? When you don’t have long to convey the importance or value of a topic – use the old analogy trick. This gives the person reading an instant connection to a topic or an emotion,...
What are Core Values? Core Values are the beating heart of your business. They are the values which you and your business live by. Words which guide and motivate you, and help you make decisions...
